Cost Per Mille Pronunciation

Cpm means cost per thousand impressions as m is the roman numeral for 1000.

Cost per mille pronunciation. How to calculate your ecpm. Your revenue for 1000 views. Cost per mille cpm is also known as cost per thousand cpt.

Cost per thousand eg. Rpm stands for revenue per mille while ecpm is short for effective cost per mille and both mean exactly the same. Cost per mille cpm also called cost per thousand cpt in latin french and italian mille means one thousand is a commonly used measurement in advertisingit is the cost an advertiser pays for one thousand views or clicks of an advertisement.

Radio television newspaper magazine out of home advertising and online advertising can be purchased on the basis of exposing the ad to one. One impression is one view of the advertisement by a website viewer. Effective cost per thousand impressions technically effective cost per mille.

The traditional definition of cost per mile cpm as an advertising term would refer to the cost of a certain distance traveled by working vehicles. It is basically an ad campaign in which you have to pay a price for 1000 ad impression on the web page. In online advertising the measurement of cost paid by an advertiser per 1000 impressions of its advertisement.

If a website publisher charges 200 cpm. Cost per thousand also called cost per mille is a marketing term used to denote the price of 1000 advertisement impressions on one webpage. Ecpm helps compare media with different pricing methods by converting everything to a common metric.

It is one of the three most common ad pricing models used along with cpc and cpa. In this method which is alternatively also called thousand contact price cpm the price for an ad is billed per thousand views. This is in contrast to the various types of pay for performance advertising whereby payment is only triggered by a mutually agreed upon activity ie.

Cost per mille cpm cost per mille cpm is a form of settlement for advertisements in media planning. Many websites especially those with high traffic charge advertisers on a per 1000 impression basis. The cpm model refers to advertising bought on the basis of impression.

Cpm is often reported as standing for cost per mille however we at the online advertising guide think we might have accidentally made up this definition on an early version of this site. The number of times people view an advertisement.