Best ecpm. Ecpm is calculated by dividing total earnings by total number of impressions in thousands. Propeller ads works with a plethora of advertisers all of the world provide several ad unit options and a knowledge base to help you optimize your campaigns. Cpa program pays you when some action is done like filling a form etc.
Google adsense is the largest and the best advertising network in the world. In self serve paid media platforms like google ads or facebook ads most brands and advertisers think of things in terms of ppc or pay per click. While countries like canada spain and italy had minor decreases of just a few cents.
However adsense account approval is quite tough. There is no point in worrying about how much you can earn when your app is a flop. This article explains everything you need to know about this comparative marketing metric.
It is hugely popular for its high cpm rates. On ios in many countries like the us russia japan china france brazil and the uk the ecpm decrease in april ranged from 20 to 34. Getting the best possible ecpm requires some optimization on your part and quality traffic that makes the intended action.
Google adsense pays you when someone clicks on ads. As a developer my advice is to focus on making the best app an app that people love and use it again and again. With a variety of advertising formats and deep support for android ios unity adobe air cocos and other development engines developers can easily monetize traffic with the worlds top advertising platforms through an sdk and view 100 real.
One way to determine where your marketing dollars are best spent is to use an ecpm. For cpc ads admob predicts the expected cpm ecpm for each impression based on the likelihood that the winning ad will be clicked and then excludes the cpc ads with a predicted ecpm below the ecpm floor. Ecpm is an acronym for effective cost per mile its a comparative metric allowing advertisers to figure out the real returns on different advertising.
There are different types of advertisement programs like pay per click cost per sale cost per action etc. Because ecpm includes a blend of cpc and cpm ads admob will enforce the ecpm floor for the admob network on a best effort basis. When a user clicks the advertiser pays.
Rana hamid march 24 2020. For those looking for other alternatives ive compiled a list of admob alternatives with high ecpm and cpm advertising rates. Herein we have featured 18 best cpm ad networks with high ecpm.
It is a great performance measure for your various ad units so when experimenting you can use ecpm to compare your results. Banner ads showed the most notable ecpm decrease compared to the other formats on ios and android.