What Is The Cpm Of Youtube

At the moment the average cpm cost per mille for the views coming from the united states of america is between 6 and 8 dollars.

What is the cpm of youtube. Youtube takes 45 of cpm as their cut so if you were making a 10 cpm considerably high you would actually be making 450 per thousand views. Thats a pretty big cut which incentivizes youtubers to get a lot of views and pump out a lot of content if they want to make a livable wage off their videos. Rather surprisingly the united states is not the country with the highest youtube cpm.

Average youtube cpm rates. In the last 2 3 years youtube has changed a lot and we can only assume that the average cpm has too. Cpm also referred as cost per impression cpi or cost per thousand cpt.

According to tubemogul the average youtube cpm in 2013 was 760. It is normally used measurement in advertising such as in television radio newspaper magazine and also online advertising. Thats pretty much the only data we have right now.

Cpm is an abbreviation of cost per mille also called cost per thousand cptcpm and cpt are commonly used as a benchmarking metric in the advertising industry. Advertisers frequently measure the success of a cpm campaign by its click through rate which is the. Cpm in the world of youtube.

The united arab emirates tops the list with a cpm thats 8 higher than the one of the usa. Cpm is often used for media with countable views such as advertisements bought on radio tv print or youtube where advertisements can be purchased on the basis of showing the ad to 1000 viewers. Cpm on youtube is calculated based on how many people are watching the video and how the users are interacting with it.

The ad fill rates or the percentage of your traffic where ads will be displayed would actually determine your overall revenue. It may be higher for premium audience type but the standard rates apply. Understanding cost per thousand cpm cpm is the most common method for pricing web ads.

Cpm is a keystone of measurements and a foundation for further tests and conclusions. Cpm rates from an actual youtube account. Since this information is pretty dated wed better not rely on it though.

The cpm rates for entertainment niche is around 1 3 for indian traffic. Cpm is affected by many factors and some of them include the demographics from where the views are coming watch time which is the time spent by the users watching a video type of content and gender.